Monthly Archives: October 2011

How can we promote email as a lead generation tool?

WRM-Media             Objective one: Introductory emails Firstly, it is important to welcome your most recent subscribers – making a conscious effort to do so will build a relationship based on trust and will maintain your … Continue reading

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Can email marketing nurture lead generation?

WRM-Media Direct marketing performance requires the most up to date tools and platforms to remain competitive whilst seeing continual growth in new leads – this has become easier as lead generation tactics have diversified. However, ‘sale-ready’ leads – which are … Continue reading

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